The KODEX logo was designed by VisionThree and I was responsible for creating “the brand” from the base of the logo. The idea of KODEX is that it’s interchangeable and/or you can build upon your platform. There are 5 Experiences available for purchase, and each one can build your brand and enhance your content. They each work together and feel cohesive, yet they are very different.

Before we had video of each experience, we needed something else to drive home the idea other than screenshots of our applications. I wanted to keep the brand simple and let the illustrations communicate the concept and benefits.